Leveling up the gaming industry…

Workshop: Danny Maco

September 19, 2011

Danny Maco, CEO at Woophy Inc, came by YetiZen today to help us get back to the basics of pitch presentations. Danny explained that a pitch should demonstrate how your process is predictable, repeatable and scaleable. These three components are of the utmost importance in Danny’s opinion. He explained how to prove to investors that you will be able to repeatedly make a hit product, without breaking your infrastructure. He stressed the importance of cohesion and scope when constructing a pitch, and brainstormed new ways to describe a game-based company to an investor who doesn’t know anything about the gaming space. Danny shared his method for creating stories that are alluring and that make people want to connect with what you’re saying. He also stressed the importance of having a simple message that is effortlessly memorable. Danny’s workshop filled us with the knowledge  to make our pitches appeal to a more diverse audience of investors.

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